A while back, I changed my mailing list provider from MailChimp to MailerLite.

MailChimp has (or had) this neat feature where readers could click through the newsletter's archives and read old posts, even those that were published before they became a subscriber.

MailerLite does not have that feature, and because MailChimp seems to be quickly headed the way of the dodo, I selected content from a handful of old newsletters and am republishing them here.

This is also part of my overall plan to rely less on platforms I don't fully control. Many authors made the mistake of building their businesses around, for example, Facebook's platform, only to be screwed over when Facebook strangled their reach.

In the indie author business, we call building an audience on digital or other space that someone else controls sharecropping. It's becoming increasingly clear that Big Tech doesn't care about its users or content creators, and with the high rate not only of diminished reach but also bots closing down accounts, it's far, far safer to rely on the old standbys of websites, blogs, and newsletters hosted by reliable providers.

Anyway, be on the lookout for that content over the next few days. Happy reading!